The products, including hand sanitisers with peach/cucumber and lavender scents and a room and surface spray, are Australian-made and ingredients are locally-sourced.
Previously known as Total Face Group, WNB re-launched in 2018.
The company’s operations include 10 Immersion clinical spas, JBronze by Jennifer Hawkins, a leading tanning range, and Nailkalm, a topical anti-fungal product.
Last year, WNB was granted the license to sell ELLE Colour Cosmetics, ELLE Kids and ELLE Baby products in Australia and New Zealand.
ELLE Magazine is one of the world’s leading lifestyle, beauty and fashion magazines. Owned by Lagardere Active, the publication is licensed to Bauer Media in Australia.
WNB-owned and licensed brands are sold online and through its large distribution network, including 1200 pharmacies, notably Priceline and Chemist Warehouse.
The Growing Brands Company, a subsidiary of WNB, has signed an exclusive agreement with Thurston Agencies to market and sell the ELLE Colour Cosmetics, Kids and Baby and MICRO19 brands in Singapore, Malaysia and Hong Kong.
WNB expects product sales will perform well due to the strong appeal in Asia for high quality Australian ingredients and best manufacturing practices.