Will Pinterest’s new AR change lipstick shopping forever?

Pinners can try on lipsticks from all the major brands, then swipe up to buy.

30 January, 2020

3 insanely OTT nail trends from the Grammys

The show-stopping nails that looked even better clutched around a gold gramophone.

28 January, 2020

What’s fuelling the ‘beauty from within’ market?

Why ingestible beauty supplements are here to stay.

21 January, 2020

Why the coconut revolution in beauty is here to stay

Why the humble coconut is a must-have for every beauty enthusiast.

6 January, 2020

MUAs jump for joy – Morphe officially launches in Australia

Loved by makeup artists worldwide, rule breaking makeup brand Morphe has offically launched in Australia.

10 December, 2019

Our editor got her brows tattooed by Amy Jean - here are her thoughts

Spoiler alert, she loved it

26 November, 2019

Eylure goes Pro with Magnetic Lashes

The Magnetic Eyeliner & Lash System brings snap-on allure to the peepers

6 November, 2019

Rihanna’s Fenty Beauty face for US Vogue

Kanako Takase, Makeup Artist to Rihanna for her US Vogue cover, shares the process of creating her look

16 October, 2019

Adore Beauty's Sarah Mullen reveals online Spring trends

The trends driving Australia’s leading online beauty retailer

9 October, 2019

How the Chinese market is evolving

And how Australian brands and retailers are on the front foot

2 October, 2019

Clean beauty: Global market predicted to reach US$22 billion

Fast-growing market expected to double by 2024

8 August, 2019

Active Beauty - The new fountain of youth inside and out

International market research company Mintel prompted global headlines in 2017 by nominating Active Beauty as a key trend set to impact the worldwide cosmetics and personal care market

1 March, 2019

Haircare Growth Driven by Skincare Trends and Benefits

Who doesn’t want healthy, shiny and manageable hair? This top hair trend continues to flourish

20 January, 2019

Natural Thrillers

Anna Lahey, Co-Founder of Vida Glow, one of Australia’s most successful beauty supplement companies shares her story

8 October, 2018

Hydration & moisturisation - No.1 priority

Millennials are thinking ‘anti-ageing’ – as they would, the elders of the generation are almost 40

7 August, 2018