Hosted by TV presenter Maddison-Clare Sloane, the Zoom launch featured Clarins head of training, Charlotte Turner and special guest, Olympian sprinter Morgan Mitchell.
Morgan spoke in depth about her vegan diet and vegan lifestyle, which she had been following for about five years.
Charlotte also confessed she was former vegan, which she followed for about 14 years.
They described the new range as a “smoothie for the skin”.
The philosophy of the new range was “in with the good and out with the bad”, Charlotte explained.
Before the online launch, media were sent strawberry, coconut and goji granola bowls to make at home – all ingredients that feature in the products.
The vegan skincare ranges is aimed at consumers aged between 18 and 29.
There are nine products in the new MyClarins range.