Chemist Warehouse presents beauty plans 2020

Director Mario Tascone shares plans for expanding beauty through 2020

Chemist Warehouse Group held its annual Supplier Function with a “to infinity and beyond” theme, educating guests on the company’s humble origins and their growth over the years in the pharmacy industry.

Around 900 guests from Chemist Warehouse Group partners and pharmacist owners were treated to a three course sit-down lunch at the Melbourne Convention and Exhibition Centre while Mario Tascone, Director of Chemist Warehouse Retail Group provided the crowd with insights and opportunities available to all suppliers in 2020 to further elevate their brand positioning, and celebrated the success of 2019.

Guests were also wowed with a performance by the talented and super-friendly Delta Goodrem. Special media and celebrity guests including Michael Clarke, Jo Silvagni, Silvana Philippoussis, Josh Gibson, Bianca Chatfield, Alex Pendlebury, Luke Hines, Rachael Finch, Luke Darcy, Eddie Maguire and Brodie Harper to name a few.

Media partners: Jo Stanley, Bianca Chatfield, Rachael Finch and Luke Hines

High points of 2019 and what is coming in beauty for 2020

Mario Tascone tells esprit: “Skincare, haircare and cosmetics are a major focus for 2020 as we move into a ‘Better for You’ era of clean beauty. Customers today are more aware of ingredients that are in their beauty products and are seeking alternatives that are paraben free and synthetic free, so are moving to more natural no-nasties formulas. This will see Chemist Warehouse expand into exciting new natural and organic skincare and haircare. These brands have amazing natural ingredients as well as proven claims with real results for our beauty consumers.

Verrocchi Family: Elisha, Mario, Victoria and Matt

“Masks will be a continue focus, expanding into new innovative masks for face and neck and other areas…that will complement all beauty regimens as we move into a D.I.Y beauty era and really challenge beauty salon procedures, in the comfort of your own home.

“Many new fragrance brands are coming to Chemist Warehouse exclusively next year. Cool, fun, young lifestyle brands, to the more prestige niche brands, that will complement our existing large portfolio of fragrance.

Justine Schofield, TV Cook, and Michael Clarke, Cricket Champion

“Cosmetics is such an amazing category and the introduction of Flower Beauty (Drew Barrymore) cosmetics has brought incremental sales into the category. We will launch new products in the New Year in brow, lip and liquid foundation. Great quality makeup at affordable prices.

“We will also expand our vegan cosmetics space as there are growing concerns around animal ingredients, so our customers will have a wider selection of makeup to play with!

“Exciting times ahead in Chemist Warehouse Beauty!” promises Tascone.

Delta Goodrem

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