SPF 50+ FOR SENSITIVE SKINS!

January 10, 2018

SPF 50+ FOR SENSITIVE SKINS!

Trust is a big issue when you have reactive skin. It can be random as to exactly what sets it off sometimes. The backing of 20 years of dermatological expertise for sensitive skin means Eau Thermale Avène is a safe brand to choose for skincare.

Now, even better, Avène launches its first high protection*, water resistant sunscreen products to its extensive skincare range. Beauty media were introduced to the protective pair at a briefing featuring brand speakers and the inspiring athlete and motivational speaker, Turia Pitt, ambassador for the launch campaign. Marine Dumas – International Brand Manager talked guests through Avène Sunscreen’s success internationally and Julie Dejean presented the product education.

Avène’s Sunscreen Emulsion SPF 50+ ($26.95, 50ml) has been formulated specifically for the face and has a light, non-greasy, non-sticky and mattifying texture for even and invisible protection, while also moisturising the skin. It can be used every day under make-up to provide effective UV protection, prevent premature skin ageing and assist in preventing some skin cancers. Likewise, Avène’s Sunscreen Lotion SPF 50+ ($28.95, 100ml) has a light and non-greasy texture that’s highly moisturising and quick to absorb without leaving white marks.

Here in Australia, where our incidence of skin cancer is one of the highest in the world, the harmful effects of UVB and UVA rays are well known, and damage from these rays can result in sunburn, premature ageing of the skin and the possible development of skin cancer, with nearly one in three Australians being diagnosed with skin cancer during their lives. Both Avène Sun Care products are designed to help prevent the damage that can be caused by UVB and UVA rays.

Avène’s Sun Care products are designed to be applied generously and evenly, 20 minutes prior to sun exposure. They should also be reapplied 40 minutes after swimming or sweating, immediately after towel drying and at least every two hours. Available at leading pharmacies.

* As tested to AS/NZS 2604:2012 “very high” requirements.




Also in Hot Off The Press

ESSANO SUPERFOODS FEED THE SKIN
ESSANO SUPERFOODS FEED THE SKIN

October 11, 2018

Essano’s founder, Shane Young, hosted a brekkie launch of the brand’s Superfoods skincare collection. Driving home the message that ‘What you feed your body has the power to feed your skin’, New Zealand’s #1 natural skincare brand*, Shane says Essano has developed the range using the latest scientific technology to transform skin with the power of natural nutrients.

Read More

Naturally Beautiful From The Inside
Naturally Beautiful From The Inside

October 10, 2018

Meet Natural Health Company founder, Sylvia Lechowicz, and learn more about how this brand could help you boost your business. 

Read More

10 YEARS OF LA MAV
10 YEARS OF LA MAV

October 09, 2018

Leading the way in active natural skincare, La Mav this year is celebrating a decade of certified organic and certified cruelty free skincare products in Australia. 

Read More