Exclusive Webinar 12:20PM [AEST] 1ST NOV 2017 Go to https://www.shping.com/webinar to register.
Consumers’ shopping habits are changing faster than they have ever done before. Global awareness has made the modern consumer more selective, and their shopping habits indicate there is a hunger for more detailed information about the products they buy. There are now so many choices available to consumers that brands are also ﬁnding it much harder to inﬂuence their shopping decisions prior to purchase.
That’s why esprit Magazine has organised this webinar to help their readers to stay ahead of the game. This webinar will demonstrate how your GS1 barcodes enable your customers to uncover a product's ingredients and how Shping Bots acts as an artiﬁcial intelligence that provides relevant information to a consumer in the way that you would do if you could have a real representative talking to a consumer at every store.
The webinar will cover new trends in loyalty programs, gain of consumer insights and other tools available to brands today. Recently launched Shping app grants shoppers rewards for their input into developing the world's largest product database; this will revolutionise the way brands market to consumers and help other users to shop safer and smarter. Forget what you know about B2C marketing, the future of marketing is C2B - and Shping is pioneering a new era in consumer engagement.
Please join us for an exclusive webinar conducted by Shping where you’ll learn more about this revolutionary and powerful platform and its impact on retailing today.
Exclusive Webinar 12:20PM [AEST] 1ST NOV 2017. Go to https://www.shping.com/webinar to register.
So you have this brand/product that you love like your own child and you feel you have been working 24/7 to get attention. You have invested lots of money and time in packaging, typing up posts, sharing the products with friends, meeting with retailers and distributors and you feel you are still not getting any traction. What do you do next?
The growth of social media has given rise to influencer marketing, now one of the fastest growing categories in advertising and projected to be a $5-10 billion market by 2020*. A larger percentage of the advertising dollar being invested into this component of the marketing mix naturally means greater pressure on marketers to deliver meaningful results from this medium. There is now an emphasis on conducting due diligence when planning your influencer campaigns, especially around your influencer selection, and in particular their followers.