The new ‘cure’ product is a 30-day treatment for bad skin days, a circumstance that speaks to every age. Whether we know what’s triggered the breakout, the dryness, burning/red patches, the itchiness, or not, with appearance-related challenges it’s tough getting through the days without having a helper on hand. In keeping with the brand’s Love Your Age message, Advanced Génifique Sensitive takes care of ageing by strengthening and soothing distressed skin.
Bad skin days come and go and when they do pop up they cause weakening, oxidation and inflammation which can lead to skin ageing. Lancôme calls this ‘chrono-sensitivity’ – temporary outbreaks that affect many women. The new serum includes antioxidant active ingredients that treat both chrono-sensitivity and ageing. Key to the treatment is the anti-oxidant complex consisting of ferulic acid and vitamin E. They can target a wide range of oxidative stress. However, ferulic acid is extremely unstable and thus very difficult to incorporate into a formula. Lancôme has developed packaging to allow the delivery of freshly activated ferulic acid. The product comes in a box that houses the bottle, topped with an ampoule that needs a twisting action to release the ‘super power’ into the Advanced Génifique Youth Activator base enriched with lactobacillus. The bottle is then topped with a fresh pipette with measured dose mechanism. So the customer activates her skincare whenever she has the first signs of a bad skin day and uses the 30-day course to arrest the challenge and return her to her regular state and usual skincare.
Taylor Hill has been signed as the face of Advanced Génifique Sensitive.
On counter August 6th 2017, RRP $109.00, 20ml.
Following many years of research and development, the pearly white new eye cream from Skin Physics®, EYEFIX-360®, has arrived, and it’s a game changer in the world of anti-ageing eye creams. Most eye creams either promise instant effects or long terms results; with little being able to produce both...until now.
Whether you have a high roller budget, or a shoe string discretionary spend would you ever purchase a fragrance you just don’t like…and then wear it? A fragrance is your sensory signature, it’s your lasting sensory impression you leave with the one you encounter. A woman or man’s relationship with their fragrance is an intimate bond. The scent of a fragrance allows you to be creative and individual, to create an alter ego or choose a particular persona - you choose who you would like to be that day.
Asia remains the dominant player in global skincare sales, with consumers across the continent “obsessed with” seeking to achieve flawless skin that is clear, luminous and seemingly transparent. To help cosmetic manufacturers tap into this growing trend for the appearance of glass-like, cloudless skin, in-cosmetics Asia (trade show) has announced hydration and haircare as two of these major focuses of its Spotlight On areas this year.